A New Creative Chapter for Dom Pérignon

Ever since, Maison Dom Pérignon has pursued that creative ambition through each Vintage champagne—crafted exclusively from the harvest of a single year. The bottle and its packaging are a visual delight, featuring Murakami's signature flowers in a jubilant profusion. The modular floral tableau invites you to assemble and engage, making it a perfect addition to any art collection. Today, iconic champagne brand Dom Pérignon unveils its new campaign – a series of portraits by Collier Schorr, along with a film by Camille Summers-Valli. While Dom Pérignon did not invent Champagne, he greatly improved the quality of the wine with his innovative techniques and became synonymous with the high standards and excellence of Champagne production. His contributions to the Champagne industry were so significant that the renowned Champagne house Moët & Chandon named their luxury cuvée after him.
The crescendo was reached with the energetic set by Anderson .Paak and the room was asway Dom Perignon Murakami with moves by the enthralled guests. Finally, he handed the decks over to DJ Jameela Elfaki who carried the creative momentum late into the night. Murakami’s smiling flowers, emblematic of his joyful and psychedelic aesthetic, wrap the bottles in a vibrant celebration of creativity. These motifs, which have defined his work since its inception, now elevate the ritual of champagne into a multisensory experience. These films explore each creator’s personal journey through insightful conversations, starting with questions about the essence of creation. They reveal the unseen forces driving their craft and the deep connections between their artistry and Dom Pérignon’s eternal creative journey—offering an intimate look at how Murakami and others contribute to the brand’s legacy.

This exclusive release unites Dom Perignon’s dedication to terroir and craftsmanship with  Takashi Murakami’s signature hyper-synthetic floral artistry, resulting in a bottle that is as visually captivating as it is exquisitely crafted. Murakami’s reinterpretation of Dom Pérignon’s identity merges refined minimalism with kawaii exuberance. His iconic smiling flowers—a motif that has defined his artistic universe since the early 1990s—take center stage, transforming the Maison’s signature dark bottle into a canvas of joyful contradiction. Both creators understand that true artistry lies in depth concealed beneath simplicity.
And over time, this authority progressively becomes horizontal, broad and rectilinear. This is a Dom Perignon Vintage that brings us emotions in turn stimulating, then soothing. Stimulating thanks to a subtle bitterness, a way of touching, of commanding attention. Anderson Paak (Pee .Wee), the legendary DJ, producer and musician, brings a vibrancy to his work that is aligned with Dom Pérignon’s boldness. His genre-defying music — from his work in Silk Sonic to his solo albums — reflects the Maison’s embrace of diverse influences, creating something timeless and ground-breaking across genres.
Notes of peach, nectarine, citrus and gentian create a harmonious blend, giving the wine a rich texture and a diverse aromatic palate. This rich, well-balanced cuvée captures the essence of the exceptional terroirs from which it comes, promising a memorable wine tasting experience. Disgorged in January 2023, the 2015 Dom Pérignon shows a singular, ethereal profile with aromas of white pepper, iodine, ripe orchard fruits, toast, smoke, herbs and spices. Medium to full-bodied, layered, and structured, it’s enveloping and round with a delicate phenolic mid-palate that underlines chalky dry extracts, concluding with a sapid, penetrating finish with gastronomic bitterness.

Dom Pérignon champagne is highly sought after by wine enthusiasts around the world and is often regarded as one of the finest and most prestigious Champagne brands. This campaign is part of an enduring artistic approach, already initiated by the house with mythical collaborations, from Warhol to Lagerfeld, via Jean-Michel Basquiat and Lady Gaga. It embodies the fertile dualism between heritage and experimentation, tradition and avant-garde. Champagne house Dom Pérignon unveils a sensitive, artistic campaign featuring seven emblematic figures of contemporary culture.
With his Superflat distinctive visual language, Takashi Murakami reframes the codes of classical Japanese art through the lens of contemporary culture. For HNWIs and collectors, the Murakami Dom Pérignon editions are not simply celebratory bottles, but hybrid assets — liquid luxury that straddles the worlds of fine wine, contemporary art, and cultural investment. Dom Pérignon, the century-old champagne label,  has tapped blue-chip artist Takashi Murakami to create designs for two limited editions of its 2025 releases. Later this year, Dom Pérignon will unveil limited-edition design pieces in collaboration with one of the seven creators, with a live performance from another of the collaborators expected to take place in 2026. As its canvas, Murakami applies his instantly recognizable "smiling flowers" motif.
The vintage luxury brand has revealed a new creative chapter that is deeply rooted in its unwavering commitment to creation and it's enduring dialogue with iconic creators. At a time when the boundaries between fashion, visual culture and lifestyle are becoming increasingly fluid, the French maison reaffirms its vocation for experimental excellence. Far from the rigid codes of the past, Dom Pérignon today invites you to experience champagne as an act of style and an artistic gesture.

Whether served as the centerpiece at a celebration, gifted to mark a milestone, or collected as an investment in beauty and taste, this vintage embodies sophistication and rarity. NoseCombining subtle power and lightness, the nose is intense, precise, delicate, and silky.PalateThe palate extends the tasting experience thanks to its elegance as well as its balance between power, density, and delicacy. A shipping confirmation email will be sent when your order has been processed and shipped. You will be sent a further email and/or text with a delivery time slot and a consignment number along with instructions on how to amend this if required.